Earn a Professional Certificate in Google Analytics 4 By Completing Our 4-Week Blueprint Program
Cohort begins on February 13. Limited to 25 students. Book a spot now!
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DISCOVER THE LATEST AND GREATEST GOOGLE ADVERTISING METHODS WITH OUR MODERNIZED GOOGLE ADS CYA BLUEPRINT
Learn the BEST advertising techniques that work TODAY with our real-time case study and certification course. Ask questions live, get certified, and join our community of marketing peers.
Next cohort coming soon, join waitlist below
JOIN WAITLIST
Get up to date on the latest Google Ads formats that are working well in 2023
Expand your reach into the right audiences without wasting time and spend
Understand the newest Google Ads bidding strategies and when to use each
Learn advanced techniques for competitive analysis and conversions
What Our Users Are Saying ❤️
NICHOLAS
Pays for itself 10x over!
If people follow this course properly, it will pay for itself many times over – especially for anyone who is spending more than $500 a month on adwords.
It’s true – what I spend on adwords vs what I spent on your course and the money I have *SAVED* has paid for itself 10 times over! (and will continue to do so).
Now if you figure out a way to give me more TIME in my day to watch your courses, that’s another story.
LUKE
Best PPC Course out there
Having recently started in a new Digital marketing role this year, i was looking for a comprehensive AdWords course to take my skills to the next level.
Jeff's course is the BEST I have found - and what's even better is his engagement with his students. I emailed him twice and he got back to personally within 24 hours both times. Thank you Jeff for sharing your experience and knowledge with us and helping me build a rock solid foundation for PPC advertising.
TOM
40% Through and I Can't Stop from Moving onto the Next Topic
I have taken on line courses that were nothing but whip cream. Tasty, but no substance. No value to them. Jeff gives valuable information and makes helpful specific points in each section. I watch. I read. Then I go to my Adwords page and apply what he covered. He doesn't just tell you what to do because he knows it works, he provides additional links and resources for those who want to go deeper. I guess you could all me a satisfied customer.
MIKE
Jeff Sauer is amazing!
It's refreshing to have someone take such a personal approach to product support. Jeff followed up with me directly after purchasing the PPC Course. I laid a couple unique and challenging questions on him regarding one of my PPC clients. He replied back personally and with a very thoughtful and helpful response. I'm sold on Jeff. He's the real deal.
HARIS
The Best PPC Course Out There.
The course is perfectly structured from the beginner level to the most advanced PPC strategies required for a successful campaign. Jeff does a great job, walking through what's needed for someone to become a PPC expert and get Google Certified too.
The videos are quite long, but the content is paced smoothly and organically step by step, without leaving the student with further questions. This makes the course easy to follow even though the amount of information is high.
The course also provides, hands on strategies, tools and templates for the student to follow and use. Ensuring the most efficient account and campaign structure.
I couldn't recommend the PPC Course enough. I got certified in Google AdWords Search, right after finishing the course. Which gave me the confidence and fundamentals to go ahead and expand my knowledge on my own by also getting Certified in Display, Shopping, Video and Mobile too.
Not to mention the fact that I also enrolled in Jeff's Analytics Course too, which got me certified in Google Analytics too.
THE GOOGLE ADS PLAYBOOK HAS CHANGED. IT’S TIME TO LEARN UPDATED METHODS TO FIND NEW CUSTOMERS, EXPAND YOUR REACH, AND GROW YOUR BUSINESS IN 2023
Consumers have become increasingly resistant to ads, as their brains are now hardwired to ignore them.
With costs per lead increasing between 10-50% year over year across the board, paid advertising has gotten harder and more expensive.
Privacy laws are getting enforced with steeply increasing penalties.
It’s no surprise that Google has overhauled its Google Ads products and functionality.
On the surface, this may seem like bad news:
- It is getting more expensive to find new customers
- It is difficult to reach the right audiences due to privacy regulations
- It is harder to convert more sales and grow your business
But ONLY if you do things the old way:
Sign up for an account, bid on a few keywords, write some ad copy, and run it… expecting the floodgates to open… only to see a few sales trickle in. Then get a bill from Google for the privilege of wasting money. Thanks for nothing, Google.
It doesn't have to be this way. Many businesses are absolutely crushing it with Google Ads, and their budgets are growing like crazy. Google's revenues are growing like crazy too!
Source: Statista
Here's why you should invest in mastering Google Ads
Let's start with a truth. There are companies spending millions of dollars each year on Google Ads. Each year they up their budgets by 10-20%. They’ve already cracked the code to making profits with Google Ads, and it has become a key to their business success.
Then there's the average advertiser. They cautiously spend money with Google, and get next to nothing in return. They become terrified at the idea of using Google Ads, and their business grinds to a halt.
What separates the amateurs from the professionals?
Technique! While Google has made advertising a science, getting great results is an art form.
If you are looking to learn modernized techniques that deliver world-class results from Google Ads, we have just the right Google Ads CYA Blueprint program for you:
Live Case Study
A live, real-time case study using real ads and real spend, so you can witness what real results look like and HOW to get them
Live Q&A Calls
In our live Q&A sessions, you will have plenty of chances to ask questions and get complete answers live from the experts.
Lively Community
Join a highly engaged community that allows you to learn outside of class, and connect or network with other like-minded peers.
Finally, once you get certified in Google Ads, businesses will be chasing YOU for your skills and knowledge… not the other way around.
WHAT’S INSIDE OUR UP-TO-DATE GOOGLE ADS CYA BLUEPRINT COURSE?
Managing Google Ads without a strategy is the same as lighting money on fire. Trust us, we've been there. I once wasted $10k in 1 hour trusting a default Google setting.
Never again!
You can do better just by avoiding all the mistakes we’ve made over the years.
We will do a live “case study” of how to run Google Ads using real ads, real ad spend, and you will see real results as they come in.
You will get a front-row seat to witnessing the same strategies that Jeff Sauer designed on his way to generating over one million leads and over a billion dollars in revenue for his clients from Google Ads.
More importantly, we will show you what works TODAY, not what worked 10 years ago.
We will show you how to:
Increase brand awareness and convert leads 10x faster than SEO and posting on social media every day
Choose the “latest and greatest” bidding strategy that gets the best possible return on your ad spend
Maintain full control of your Google Ads campaigns, even with automation and machine learning
You will be empowered with new approaches and frameworks to running, automating, and scaling Google Ads that you’ve never imagined would work so well.
Upon completion of this 4-week course, you will get a Google Ads Certificate of Completion from Data Driven U.
Unlike Google’s certification program that is too easy to game, to get certified with Data Driven U, you need to:
- Attend a minimum of 7 out of 8 sessions
- Complete all given assignments
- Earn a minimum passing score on all quizzes
Note: This is for serious students only. We expect no less than 100% commitment and participation from all of our students.
SNEAK PREVIEW INTO OUR COURSE SCHEDULE 🗓
Here’s what you’ll get in our 4-Week Google Ads CYA Blueprint Course:
- Eight (8) 1.5-hour sessions, each covering one topic of Google Ads
- 30 minute Q&A period at the end of each session
- Assignments and quizzes to reinforce your learning
- A Certificate of Completion once you earn a passing grade
GOOGLE ADS CYA BLUEPRINT COURSE SCHEDULE PREVIEW 🗓
SESSION 1
GETTING STARTED WITH GOOGLE ADS
Tuesday, February 21
1:00 - 2:30 PM EST + 30-minute Q&A
SESSION 2
NAVIGATING GOOGLE ADS AND HOW IT WORKS, PART 1
Thursday, February 23
1:00 - 2:30 PM EST + 30-minute Q&A
SESSION 3
HOW GOOGLE ADS WORK, PART 2
Tuesday, February 28
1:00 - 2:30 PM EST + 30-minute Q&A
SESSION 4
EARNING A POSITIVE ROI, PART 1
Thursday, March 2
1:00 - 2:30 PM EST + 30-minute Q&A
SESSION 5
EARNING A POSITIVE ROI, PART 2
Tuesday, March 7
1:00 - 2:30 PM EST + 30-minute Q&A
SESSION 6
ADDITIONAL GOOGLE ADS CAMPAIGN FORMATS
Thursday, March 9
1:00 - 2:30 PM EST + 30-minute Q&A
SESSION 7
THE BUSINESS OF PPC
Tuesday, March 14
1:00 - 2:30 PM EST + 30-minute Q&A
SESSION 8
GOOGLE ADS CERTIFICATION & WRAP UP
Thursday, March 16
1:00 - 2:30 PM EST + 30-minute Q&A
And here’s the great part:
You will also get a Google Ads CYA Blueprint Certificate of Completion (with a certification badge) when you finish the program.
You can use your Google Ads certificate to:
💎 Get reimbursed by your employer
💎 Deduct your taxes if you have your own business
💎 Secure future employment opportunities
💎 Leverage your expertise to get more clients
💎 Enjoy your newfound bragging rights!
The Story Behind Jeff Sauer and His Google Ads
Hi, I’m Jeff Sauer. I haven’t always been a PPC master. At one time I was a struggling wantrepreneur, trying to figure out how I could build a business and quit my day job. Times were tough, and I was scraping by taking on odd tasks for anyone who had a website.
Then I discovered Google Ads, and it changed everything for me. Instead of begging for clients, businesses started lining up with money in hand.
At the time, learning Google Ads on my own wasn't easy. There were no courses available, and everything came from trial and error. But after years of practice, I used my skills to build a digital marketing agency that sold for 8 figures.
I spent a decade honing my expertise in Google Ads, and designed techniques that helped my clients to generate billions in revenue.
To expand my business, I had to hire talented individuals to manage client advertising accounts. At the time, there were no qualified candidates! So, in 2010 I started teaching people how to use Google Ads. Since then, I have logged over 1,000 hours of classroom teaching, and helped 10,000+ people discover how to maximize their online marketing performance.
BUT, I don’t work for Google. Which is perfect, because that means I'm not trying to sell you advertising. While Google is interested in your advertising dollars, I'm most interested in helping you generate profits.
Now my day job is helping people like you become better marketers. Together we’ll learn how to use Google Ads the profitable way. We’ll learn quickly, and we’ll have a whole lot of fun!
Then I discovered Google Ads, and it changed everything for me. Instead of begging for clients, businesses started lining up with money in hand.
At the time, learning Google Ads on my own wasn't easy. There were no courses available, and everything came from trial and error. But after years of practice, I used my skills to build a digital marketing agency that sold for 8 figures.
I spent a decade honing my expertise in Google Ads, and designed techniques that helped my clients to generate billions in revenue.
To expand my business, I had to hire talented individuals to manage client advertising accounts. At the time, there were no qualified candidates! So, in 2010 I started teaching people how to use Google Ads. Since then, I have logged over 1,000 hours of classroom teaching, and helped 10,000+ people discover how to maximize their online marketing performance.
BUT, I don’t work for Google. Which is perfect, because that means I'm not trying to sell you advertising. While Google is interested in your advertising dollars, I'm most interested in helping you generate profits.
Now my day job is helping people like you become better marketers. Together we’ll learn how to use Google Ads the profitable way. We’ll learn quickly, and we’ll have a whole lot of fun!
GUARANTEED CERTIFICATION UPON COMPLETION
Students who complete the 4-week training, including attending all sessions and taking all the quizzes, are guaranteed to earn a Certificate of Completion at the end of the course.
📣 READY TO JOIN THE PROGRAM?
CHOOSE FROM ONE OF THE TWO OPTIONS:
1. Join the Google Ads CYA Blueprint Cohort for a one-time fee of $699
2. OR get an ALL-ACCESS PASS to this cohort AND all future CYA certification cohorts for $399 per month (Google Ads, Google Analytics 4, and more…!)
🚀 Don’t just take my word for it.
Here’s what others had to say about my past courses on Google Ads:
Susan Minniear, Team Lead at Google
I find Jeff extremely innovative, he is constantly brainstorming creative ideas to drive efficiencies in Search campaigns. He always has the client’s best interest in mind. Jeff truly is an expert, even becoming a Google Analytics Authorized Consultant. His extensive experience and tireless work ethic aside, Jeff is a joy to work with. I appreciate his straightforward and open communication style and see him as a valued partner to my team.
Rich Godwin, Former Head of Industry at Google
Jeff has been a fantastic partner for our team at Google. Jeff has a tremendous understanding of his clients needs and objectives and has such a depth of understanding of all things digital that he is constantly finding ways to develop greater returns for his clients. He's a pleasure to work with. Jeff is at the highest level of understanding and execution in digital marketing.
Jon Simmons, Founder of ClearSearch Media
I have worked with Jeff on a number of large scale paid search marketing initiatives and have come to know him as a forward looking marketing pro who is dedicated to his work, clients, and ultimately performance. Having spent time with Jeff on everything from strategy to execution, I can say that his expertise spans technical to creative, in the weeds to 10,000 feet...in other words, he has a unique perspective, is a pleasure to work with, and knows what he is doing! Any business would be lucky to have him spearheading their online marketing program.